Apps vs. Platforms  

Some interesting analysis on “apps” vs. “platforms” from Ben Thompson:

An app can afford to be prescriptive about the user experience and means of interaction; in fact, the best apps have a point of view on how the user ought to use their service.

Platforms, on the other hand, are just that: a stage for actors (i.e. apps) of the user’s choosing to create a wholly unique experience that is particular for every individual user.

It follows, of course, that no successful platform can be built on advertising. Advertising demands eyeballs; platform success demands the ability to fade into the background as said unique experiences take center stage.

(via Daring Fireball)

 
118
Kudos
 
118
Kudos

Now read this

What Twitter could have been

I remember when you could go to Twitter.com and see the global firehose on the front page. They had no traffic. The global feed was mostly employees and their friends talking to each other. When Twitter started to get traction, a year or... Continue →